Contemporary Retirement
Retirement is changing. The type of retirement that their parents enjoyed is no longer enough for the baby boomer generation. Today’s retirees are younger, richer, fitter, healthier and better educated than previous generations of retirees. They also have much higher expectations. The aim of this blog is to help you get the vital, healthy, prosperous, productive and fulfilling retirement that you really want (and deserve).Wednesday, July 12, 2006
Are you a juggler or a surfer?
An Australian study, undertaken by global research companies A C Nielsen, Nielsen Media Research and Nielsen//NetRatings has revealed that the baby boomer generation can be divided into two distinct groups: Life Jugglers and Life Surfers.
A Life Juggler is someone who
• is seeking work/life balance – attempting to balance the multiple demands of work, life and family commitments
• is focused on the short-term rather than the long-term – they still see retirement as being a long way into the future
• has strong family ties – they value their relationship with their children and they are focused on wealth building and the reduction of debt
A Life Surfer is someone who
• has reached the ‘zenith’ of life - they are riding the crest of a wave
• has a clear and strong set of values based on life experiences
• is seeking to prolong their lifestyle plateau before ‘old age’ (i.e. a decline in their physical and mental well-being) hits
• is enjoying their ‘me time’; the opportunity to focus on themselves
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